You probably came here in the process of doing research.
Are you a small or mediumsizedbusiness in Burlington, Oakville, Mississauga, Hamilton or other parts of the GTA looking to build a website? Or maybe you’re a non-profit, looking to redesign your website in order to successfully communicate your mission?
Determining how much a website should cost is one of the most frequently asked, but rarely answered questions on the internet. Even today, with millions of websites online, there is no magic formula for calculating either the price of a new website or the cost of a redesign.
But why not?
Questions about professional web design pricing are common in Canada, but very few companies are prepared to answer.
Although it can be challenging to nail down an exact price, we have created the following price list based on our experience – at least now you’ll have a ballpark price to work with. After all, the first thing you need to know is how much your dream website is going to cost, right?
Should my website be responsive? …and what is responsive design anyway?
At our Burlington based Internet Marketing company, we work under the assumption that websites will be made responsively i.e. they will look great on all screen sizes and devices, from desktop computers to IPhones. As Google punishes non-mobile-friendly sites by lowering their rankings in search results, a business can no longer afford to have a website that is not responsive. Unfortunately, many web design agencies don’t tell you this in advance and you end up paying more than originally quoted.
Why don’t I just use a template?
If you are thinking about creating a new website or just redesigning your current site, you might be tempted to try and save some money by using a cheap template design.
You can download these pre-designed template websites, plug in your content and images, and presto! You have a new website up – all without paying a web designer.
Sounds great, right?
While there might be a few small benefits to using a template, there are several drawbacks that might make you think twice about going down this road. Here are 5 great reasons you should not use a template:
The template needs to be customized anyway—Most templates are not ready to be used right away. They require modifications to fit your unique needs. Guess what that means? It means you need to know a good deal about coding and web design or you’re going to have to hire a website designer anyway.
Most templates are awful for SEO—Many templates aren’t designed with Search Engine Optimization (SEO) in mind. A lot of template designers are not familiar with SEO best practices, so you could end up with a website that’s difficult for search engines (like Google) to find.
Templates have restrictions—You don’t have a lot of freedom with templates. Not only is it often unbelievably challenging to tweak the template to fit your needs, but there are also licensing agreements with the template designer that govern how you can use the site. Including a link back to the template designer’s website will probably be compulsory too.
Templates are bad for branding—Your new website will play an important role in your general branding efforts, and if you’re using a template, you are going to have a tough time creating a recognizable brand on the web. You’re much better off creating a custom website that captures the look of your brand.
Others are using the same template—Remember, you won’t be the only one downloading that fancy new website template. Chances are, hundreds or even thousands of business owners are downloading the same template too. And what are your customers going to think when they see you have the same generic website that they’ve seen time and time again?